Ryanair carries more 'posh people' than BA
12.10.07
Budget airline Ryanair's passenger profile for the last 6 months included a greater proportion of ABC1 passengers than British Airways (BA) an independent survey has revealed.
The survey was commissioned by in-flight media company InviseoMedia and carried out by iCD Research. Based upon a sample of 1000 UK adults, iCD's research reveals that 59% of Ryanair's passengers were from the top three social grades compared to just 52% for BA.
The latest research compliments other quantitative data from respected sources such as TGI, EMS and the Civil Aviation Authority, all of whom confirm Ryanair's passenger profile as being one of the best in the aviation industry. It rubbishes the perception that budget airlines such as Ryanair only carry budget passengers.
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