Times survey suggests travellers will fly less over green concerns
30.04.08
Nearly half the British public have said that they plan to fly less in the coming year to help the environment, according to a new survey for The Times. It says that 46% of consumers have pledged to cut air travel while 23% will fly only with those airlines that have a clear green strategy. Giles Gibbons, the founder of Good Business, said: ‘ If even a fraction act on this intention, it will have a real and sustained impact.’
More than three quarters of those surveyed - 81% - feel that airlines still are not doing enough to tackle social and environmental issues. Virgin Atlantic is the airline with the best reputation for tackling environmental issues after Sir Richard Branson's high-profile ‘green’ campaigns of the past two years.
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