BAA appoints new marketing boss
15.07.08
BAA has appointed former Lovefilm and Sainsbury’s marketer Nick Adderley to the new role of commercial marketing director as part of a restructure that sees other posts axed. Both marketing and service innovation director Barbara Beckett and world duty free director Sarah Jezard have left BAA.
Mr Adderley is a former group brand director of Somerfield and head of e-commerce marketing for Sainsbury’s. He left LoveFilm earlier this year. He will take responsibility for all aspects of BAA advertising, direct marketing, product innovation, airline marketing and service brands, and reports to commercial director Duncan Garrood.
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