Gatwick publishes customer reviews of its facilities on its website
10.04.11
Gatwick Airport's passengers are being encouraged to rate retailers, facilities and restaurants, with these reviews appearing directly - uncensored - on the airport's website. In an airport industry first, Gatwick is integrating an external ratings and review system into its website.
As part of its commitment to transparency and listening to passenger feedback, reviews left via the social network Qype (www.qype.com) will both be used to inform Gatwick management about passenger satisfaction levels as well letting anyone travelling through the airport see what other travellers think.
Qype is a social network that integrates location based check-ins along with community recommendations and reviews. It is the largest user generated review site in Europe, claiming 22 million unique visitors a month. Qype reviews can be left online or via a smartphone.
Throughout April, Gatwick will be working with Qype to actively encourage passengers to download the Qype app onto their phones and leave reviews while in its terminals. This will include messages on the airport information screens as well as point of sale material in the airport and at retailers.
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